Pet Health

Markets

Pet Health

Consumers are becoming increasingly conscious of widespread pet health issues and buying products to help.

Gelteq’s unique consumer-friendly properties - easy to swallow, great taste, effective condition targeting - make it a strong competitor to existing products in the fast-growing pet health sector. Gel-based delivery overcomes the common challenge of pets being unwilling to swallow medication, which could help put your company in an advantageous marketing position.

Benefits of Gelteq for the market

It’s well-known that treating pets with common medicinal delivery systems (i.e. pills) is tricky at best. This makes Gelteq’s market position easier for your company to promote, as our gels can be easily mixed with dry foods in order to encourage consumption.

  • The global pet care industry is expected to reach US$358.62 billion by 2027.1
  • 70% of all dog owners would like to learn new ways to keep their pet healthy.2
  • Pet health subsectors for specific conditions are also showing growth - e.g. canine arthritis treatment (4% CAGR to 2029)3, and pet diabetes care (8.5% CAGR to 2025).4
  • Gelteq white label products were created in collaboration with Monash University and the world renowned Veterinary Nutrition Group.

1: Fior Markets Global Pet Care Market, accessed April 2021

2: Merck Animal Health Survey 2020, accessed April 2021

3: FMI Canine Arthritis Treatment Market, accessed April 2021

4: Global Market Insights Pet Diabetes Care, accessed April 2021

Take advantage of Gelteq

Whether you’re working with powders, tablets, pills, supplements, vitamins or oils, we can transform them into a Gelteq gel.

Our team of experts can sit down with you and help you develop the most effective gel for your company’s needs. If you would like to learn more about how to take advantage of this revolutionary new delivery system, read our gelification page or contact us today.

Learn More

Take advantage of our hard work.

Seize the opportunity of our new Gelteq delivery system without needing to develop your own individual products. We have a number of white label gels ready to be sold under your brand name, letting you hit the market running without the same R&D.

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